The common objections to implementing GPS tracking capabilities in a fleet are all based on reasonable assumptions—but, the actual experience users have had with this technology tells a much different, and more encouraging, story. Each “myth” listed here is followed by a response based on actual user experience, drawing from data that Navtrak, a GPS services provider, and independent third-party research collected.
MYTH 1. We don’t need GPS tracking because we trust our people.
GPS tracking is not about monitoring employees’ every move. It’s about reducing operating costs and inefficiencies in the field. GPS tracking systems have proven to reduce fuel and maintenance costs, increase routing and dispatching efficiency, provide safety and security for drivers, and increase response speed and accuracy to customer questions.
MYTH 2. All our drivers will quit if we get GPS tracking.
Experience with thousands of customers contradicts this belief. In fact, once field employees gain experience with GPS tracking, they depend on it for routing information, roadside assistance, verification of work performed on time, etc. In many cases, GPS tracking eliminates time-consuming paperwork and provides additional security for both drivers and cargo while on the road.
MYTH 3. GPS tracking systems are complicated to install and use.
Most fleet tracking systems comprise the same basic components: a GPS receiver installed in each vehicle and a user interface that organizes and displays gathered information. Both installation and use of these systems are simple.
MYTH 4. All GPS tracking systems are essentially equal.
“If you can tell me where all my vehicles are at any moment and can give me information about their daily activities, that’s good enough for me.” That demand sounds reasonable enough on the surface, but the business-enhancing potential of GPS systems for fleet management goes well beyond tracking dots on a map. Most GPS tracking service users realize the full impact of the gathered information only after regular use.
Many providers simply set up basic GPS tracking capabilities, but don’t commit to helping customers leverage this powerful technology to transform the way they do business. When evaluating GPS tracking providers, determine how much interest each has shown in learning about the customer’s business and specific requirements and goals.
This myth does does contain an element of truth, however. Technology is not the most important criterion in choosing a GPS tracking service provider. Experienced users know the relationship with the provider over the course of the service contract is where value truly lies.
In commercial applications, GPS systems’ effectiveness in increasing productivity and reducing operational costs has been well-documented by reputable third-party sources. Get the Best GPS Vehicle Tracker by visiting TraxxisGPS and reviewing your options with side-by-side comparisons.